Checklist for Successful Book Sales Campaigns

Great tips for your sales campaigns!

Savvy Writers & e-Books online

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Sales-Campaign
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No matter if you are organizing a book launch for your latest work (or your first book), planning your Goodreads Giveaway or if you prepare to have your book on sale, or for free for a couple of days:  these campaigns need to be well organized and promoted – and all that well in advance.

I have seen it too many times, that authors decide on Monday morning to have a book sale from Tuesday on and expect it to be a successful one. Or they hurry editing, formatting and slap a cover image together, in order to get the book on Amazon’s sales pages before Christmas.

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Start EARLY !!!
You have about three months to promote a new print book (paper back or hardcover) before the bookstores clear their shelves for the next bestseller. But if you can rack up enough pre-orders BEFORE the pub date…

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About jenniferloiske

Jennifer Loiske lives in Finland in Naantali, which is a small sunny town on the southwest coast. She is a pre-school teacher by profession but she stayed at home when her youngest daughter suffered brain fever, which developed severe epilepsy in 2004. She is a workaholic Teen/Young Adult author, who loves dark fantasy, teen movies, chips and candies and warm sunny days. She’s also very keen on charity work and a big part of her royalties goes to the charity; mainly to help families with epileptic children but also to the epilepsy units in the hospitals. As a huge fan of dark novels Jennifer's bookshelf is full of books from L.J. Smith, Alyson Noel, Stephanie Meyer, Chloe Neill, Michelle Rowen, Jennifer L. Armentrout, Amanda Hocking and Lauren Kate. She’s also a huge fan of music from Evanescence, Linkin Park, Within Temptation, OneRepublic and Disturbed. But her hunger for music is endless and depend on what mood she’s in or what kind of book she’s working on. She can be pretty much an omnivore when it comes to music.
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